Our Businesses / BrandLoyalty

BrandLoyalty

We help the world's most successful retailers inspire and win the hearts of 100+ million consumers.

Marvel at Kroger

Short-term and tailor-made loyalty programs

Over the years, we have developed 3,000 successful loyalty programs in over 150 countries worldwide, enabling us to create solutions fueled by global knowledge and local expertise. It always starts with the consumer and the right shopper insights. We help our clients with solutions that connect these insights to their specific business strategy and goals. In this way, we win the hearts of consumers and win for our clients.
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BrandLoyalty and Coop

Consumer & data-driven solutions

Our digital services enable our programs to build stronger connections with shoppers. The solutions are digitally enhanced to deliver a seamless consumer experience that will positively surprise and engage shoppers in every step of their journey.

Digitally-enhanced services

Our digital services enable our programs to build stronger connections with shoppers. The solutions are digitally enhanced to deliver a seamless consumer experience that will positively surprise and engage shoppers in every step of their journey.
BrandLoyalty Mobile Services
In Aisle Signage

Long-term benefits

Designed to immediately change shopper behavior, our programs bring more shoppers in-store, stretch spend and increase frequency to drive sales growth and ROI. Besides the transactional benefits, we create loyal customers with long-term brand benefits, like improved NPS and a stronger value proposition. 

The Magic of Disney

Since the start of 2018, BrandLoyalty has been an exclusive partner of Disney, bringing amazing franchises such as Marvel, Star Wars and Disney Pixar to life through loyalty programs. Our concepts - focused on kids and families - are perfectly designed to bring Disney’s magic in-store. Together with Disney, we can speak straight to the hearts of shoppers, capture their imagination and bring entertainment to a whole new level. 

Marvel at Metro

A taste of BrandLoyalty’s capabilities

Loyalty isn’t just about cards and points. It’s about connecting with your shoppers to deliver exactly what they need and want, time and time again.

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Improving your customers’ experience is vital. Do you know where to focus your efforts to really keep them coming back? We’d love to help.

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We work hard to anticipate what’s coming up in the world of digital marketing and mobile shopping, pushing ourselves to be smarter, better and more creative to help you evolve proactively.

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Loyalty

Loyalty

Loyalty isn’t just about cards and points. It’s about connecting with your shoppers to deliver exactly what they need and want, time and time again.

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CustomerExperience

Customer Experience

Improving your customers’ experience is vital. Do you know where to focus your efforts to really keep them coming back? We’d love to help.

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DigitalMobile

Digital & Mobile

We work hard to anticipate what’s coming up in the world of digital marketing and mobile shopping, pushing ourselves to be smarter, better and more creative to help you evolve proactively.

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Lowes Food Storefront

"BrandLoyalty offered us a unique take on a well-known continuity concept. We particularly liked their data-driven approach to tailor the offering to our desired customers segment, their turn-key & full-service execution support, and their innovative on-card and mobile stamp solution. With this combination, we created a strong customer attraction with better and more relevant offers to our most loyal guests."

Jason Ramsey

VP Center Store, Lowes Foods

BrandLoyalty insights

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Report

Program Activation: The 5 Big Insights

Shoppers miss over 95% of POS items in-store. In order to avoid missed opportunities...

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Report

Lowes Food's First-Ever Digital Loyalty Program

In October 2016, Lowes Foods launched its first-ever digital loyalty program: Kitchen Kaboodle...

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Blog

Digital Gamification Gives Loyalty a Jolt of Fun

Consumers, especially kids, just wanna have fun – and they’re living in a digital world...

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Blog

Short-term Gains, Long-term Loyalty

The benefits of short-term programs can be substantial. But each promotion should be viewed...

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