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AIR MILES Expands Online Shopping Experience

July 05, 2018

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TORONTO, July 5, 2018 /CNW/ - Etsy, Ticketmaster, HP and Adidas are among the latest globally shopped and high-profile businesses to join, the AIR MILES online shopping portal, which has been providing value to Canadians for the last 15 years.

Starting July 6, AIR MILES will be rolling out a dozen new online stores, where Collectors can get Miles while doing their online shopping. This is in addition to more than a hundred other leading brands already on, such as Amazon, Expedia, eBay, Indigo and Hudson's Bay.

On July 6, these 15 new online stores will now be available on

- Etsy
- HP Canada
- Adidas Canada
- Reebok Canada
- Kate Spade
- New Balance Canada
- Lenovo Canada
- S'well Bottle
- Lancôme Canada
- Urban Decay
- Kiehl's Canada
- Endy
- Bumble and bumble
- Charlotte Tilbury
- Réno-Dépôt

Ticketmaster and a variety of other online stores will be joining the portal soon.

That's not all! From July 6 to July 31, Collectors also get 50 Bonus Miles for the first eligible purchase they make at any of the participating new online stores.

"We are thrilled to be adding these major brands that Canadians know and love to our online shopping portal," said Blair Cameron, President of the AIR MILES Reward Program. "For the past 15 years, has been a shopping destination for Collectors looking to get more Miles on their online purchases. By expanding our offering, we want to give our Collectors the ability to get even more value out of the Program and we will continue to add recognizable brands to our growing retail network." gives AIR MILES Collectors access to more than a hundred online stores where they can get Miles while doing their online shopping with a wide selection of internationally recognized brands. From apparel to electronics, there's something for everyone on

"We are thrilled that this partnership can allow more Canadians to discover our global marketplace of unique and creative goods. Whether consumers are looking for something special and extraordinary to something handcrafted or vintage, Etsy has millions of items to discover," says Erin Green, Managing Director of Etsy Canada.

This announcement comes on the heels of a series of recent enhancements to the AIR MILES Reward Program, including new benefits on BMO®† AIR MILES® Mastercard®* products, the expansion of Rewards requiring less than 1,000 Miles, a renewed focus on AIR MILES Cash, and show your Card benefits through AIR MILES Perks. Known for its sizeable coalition of Partners, AIR MILES continues to add to its Partner roster to provide maximum value, flexibility and choice to Collectors.

AIR MILES is committed to providing Collectors with the best experience possible in the Program. With new Partners, Rewards and offers added regularly, AIR MILES is proud to offer Collectors a wide range of Rewards and promotions that gives them the freedom and flexibility to reward themselves their way.

To learn more and to start getting Miles at more than a hundred of online stores, head to

About the AIR MILES Reward Program

The AIR MILES Reward Program is Canada's most recognized loyalty program with nearly 11 million active Collector Accounts, representing approximately two-thirds of all Canadian households. AIR MILES Collectors get Miles at more than 200+ leading brand-name Partners across the country at thousands of retail and service locations and online. It is the only loyalty program of its kind to give Collectors the flexibility and choice to use Miles on aspirational Rewards, such as Merchandise, Travel, Events or Attractions, or instantly, in-store or online, through AIR MILES Cash at participating Partner locations. The AIR MILES Perks feature also gives Collectors the opportunity to get discounts and perks on exciting activities, which include Dining, Shopping, Travel, Entertainment, Leisure and Sports, just for having an AIR MILES Card.

  • Press Release