We believe that building a sustainable business is the key to a better future. By setting a positive example, we hope to inspire others – businesses and individuals – to work together and create positive change. Learn about our three core focus areas:
Youth Empowerment Program
LoyaltyOne’s Community Investment strategy is focused on empowering marginalized youth in Canada. LoyaltyOne’s Youth Empowerment Program consists of four pillars: Basic Needs, Education, Employment, and Leadership.
By partnering with charitable organizations doing great work in our communities, our goal is to invest $3 million dollars in youth causes and improve the lives of over 100,000 youth by 2020.
Click here to learn more.
Highlights from some of our key charitable partnersClick below to find out more.
The Good Food Machine
We've partnered with FoodShare Toronto and Global Teacher finalist Stephen Ritz of the educationally acclaimed Green Bronx Machine to launch the Good Food Machine, a new healthy food education program for children in Canadian communities.
The first of its kind in Canada, the program launches in Toronto this September and aims to transform the health and eating habits of students in primary and secondary schools through an ongoing curriculum of how to physically grow, cook and eat healthy food–all while in the classroom. Learn more about the Good Food Machine >
Walk so Kids Can Talk
Each year, our associates, family, and friends participate in the Kid`s Help Phone Walk So Kids Can Talk event to raise funds to ensure that distressed youth have access to essential mental health resources and counseling.
Holiday Cheer Drive in support of CHUM Christmas Wish
2016 marked our 13th Annual Holiday Cheer Drive, a four-month celebration and call to help those in need during the holiday season. Starting in October, associates donated basic necessities, such as school supplies, food, toys, clothing, personal hygiene supplies, and baby supplies. Associates reached their giving goals, LoyaltyOne matched their generosity with monetary donations.
Offices in Canada and the US took part in spreading the cheer and found creative ways to raise money.
The Toronto and Mississauga offices donated their financial contributions and toys to CP24 CHUM Christmas Wish and all other items were given to local charities supporting youth and low-income families. In 2016, we raised $375,000 bringing our total donation to more than $1.8 million over the past 13 years.
motionball's Marathon of Sport
motionball is a non-profit organization that builds awareness, raises funds for Special Olympics Canada, and organizes and operates four major social events throughout the year, including the Annual Toronto Gala, Marathon of Sport, and the Fall Classic Golf Tournament. Our associates take part in these events and get to know the Special Olympics athletes as they play alongside them. These events help enrich the lives of Canadians with intellectual disabilities through participation in sports, as the funds raised go towards the athlete, volunteer recruitment, and training. As a charity of choice for LoyaltyOne, they also receive cash, in-kind and AIR MILES donations.
Our efforts in 2016 translated into volunteering:
Total non-working hours by associates
Total hours during work hours
Total hours across the organization
What's CommunityOne Week?
Giving back to the communities that we live and work in has been a defining part of LoyaltyOne throughout our 20-plus year history. As we continue to grow across the globe, so do our initiatives.
CommunityOne Week began as a means to provide associates with the opportunity to volunteer to enrich our local communities. Associates from across Canada, the US, UK, and Netherlands have the opportunity to volunteer in support of the social causes they are most passionate about.
We're inspiring our associates and the business community
Purchasing green energy
In 2015, by purchasing green electricity and natural gas from Bullfrog Power at our Toronto, Calgary, and Mississauga offices, we were able to achieve a carbon dioxide (CO2) reduction of 873 tonnes.
Reducing our harmful impact
LoyaltyOne’s head office is LEED® Gold, a major achievement and result of collaboration between LoyaltyOne and our building property manager.
Associates have access to a sustainable fleet of autoshare vehicles, discounted TTC passes, and bike racks (and on-site shower facilities) to reduce their own carbon footprint.
Mississauga Customer Care Centre
At the time of construction, it was the largest solar rooftop panel project in Canada with 800 photovoltaic panels. To date, our 50,000 square-foot facility has generated over 1,000,000 kwhs of solar electricity, resulting in more than 740,000 kgs of CO2 being avoided.