Loyalty Strategy and Design

Loyalty Dimensions


LoyaltyOne Consulting designs unique loyalty strategies that reflect our clients’ brands, provide market differentiation, and drive long-term profitability. Since 1981, Fortune 1000 clients from around the globe have turned to our consultants for trusted counsel on loyalty strategy, customer relationship management (CRM), and execution.



What Sets Us Apart?

Customer-Centric Design

Highly effective strategies begin by aligning corporate goals and objectives, and putting your customer at the center of all your decisions

One Focus

Innovative and pragmatic loyalty strategies and solutions that deliver profitable, measurable, and sustainable business results

Unparalleled Expertise

Our 25 business leaders and consultants are award-winning industry veterans with decades of loyalty experience

Enterprise-wide Approach

Loyalty strategy is one of the building blocks in successfully transforming your organization across all departments

The Loyal Treatment Whitepaper

Maximizing Customer Value Through Engagement

Attracting, retaining and growing the value of high-profit customers requires a relationship that goes to the root of the matter: member engagement.

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New Strategic Direction for Iconic Loyalty Program Case Study

New Strategic Direction For Iconic Loyalty Program

A recent LoyaltyOne client operated a program that was participated in by more than 60% Canadian consumers and had been one of the first recognizable programs of its kind in the market.

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Creative New Program Pushes Wrong Retail Buttons Case Study

Creative New Program Pushes Wrong Retail Buttons

A large retailer was losing sales to discount competitors and needed to reverse losses. The company knew its best customers very well, but the key question remained: what could they do to capture the lost market share?

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Let Us Show You How We Can Transform your loyalty strategy

Our experts are always here to offer friendly advice on where to start or what to do next.

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