Webinar: Marketing and Personalization Panel
April 01, 2021
Consumers are inundated with thousands of messages every day as brands compete to provide the most relevant, personalized messaging to cut through the noise. However, personalization is only effective if executed correctly, and pay-offs are only realized if they are performed at scale. Additionally, there are challenges in ensuring the effectiveness of your data and balancing the protection of consumer privacy.
Rachel MacQueen, SVP of Collector Experience and Marketing at AIR MILES joins a panel of industry experts, including Veronique Dorval, SVP Chief Client Experience Officer at Sun Life, and Aaron Spivak, Co-founder of Hush Blankets, to speak about the importance providing value through personalization.
Access the webinar by filling out the form.