Precima Talks Next-Gen Loyalty in Food Retailing

April 30, 2018

Blog-NextGenLoyaltyLEADWebinar

At the 2018 LEAD Marketing Conference, Graeme McVie, Chief Business Development Officer at Precima, joined industry leaders for a collaborative virtual conference for CPG manufacturers and retailers covering all aspects of loyalty, engagement, analytics and digital applications.

In his session, Graeme provided an overview of the state of the loyalty landscape in the food industry, with an emphasis on the shopper’s and retailer’s perspective on loyalty in the food industry; a model that you can adopt to pursue next-generation loyalty; and steps you can take today to achieve next-generation loyalty.

For more information on next-generation loyalty in food retailing, contact Graeme McVie at gmcvie@precima.com.

Customer Experience

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CX

Precima Talks Next-Gen Loyalty in Food Retailing

Jul 4, 2018, 11:39 AM
At the 2018 LEAD Marketing Conference, Graeme McVie, Chief Business Development Officer at Precima, joined industry leaders...
Youtube video url : https://www.youtube.com/watch?v=cm4rkiBq3lk
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Publication date : Apr 30, 2018, 00:00 AM

At the 2018 LEAD Marketing Conference, Graeme McVie, Chief Business Development Officer at Precima, joined industry leaders for a collaborative virtual conference for CPG manufacturers and retailers covering all aspects of loyalty, engagement, analytics and digital applications.

In his session, Graeme provided an overview of the state of the loyalty landscape in the food industry, with an emphasis on the shopper’s and retailer’s perspective on loyalty in the food industry; a model that you can adopt to pursue next-generation loyalty; and steps you can take today to achieve next-generation loyalty.

For more information on next-generation loyalty in food retailing, contact Graeme McVie at gmcvie@precima.com.

Tags :
  • Customer Analytics
  • Customer Experience
  • CX
  • Loyalty
  • Precima
  • Promotional Strategy
Categories :
  • Webinar
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