Company Facts
Company Facts
Headquarters
438 University Avenue, Toronto
Ontario, Canada

Number of Associates
Over 1,500 associates in the United States and Canada

President and CEO
Bryan A. Pearson

Company Highlights
  • Developed North America's premier coalition loyalty program, the AIR MILES® Reward Program
  • Manages more than 9.5 million active AIR MILES Collector accounts, representing two-thirds of Canadian households
  • Profitably changes customer behavior for more than 100 participating Sponsors
  • Fulfills more than 4.4 million AIR MILES reward redemptions every year
  • Customer Care Centre receives 15,000-20,000 calls daily
  • Maintains North America's largest source of permission-based survey data, detailing the purchase preferences of more than 26 million households (ICOM)
  • Provides a worldwide audience of 30,000+ marketers with news, insights, and best practices from the loyalty marketing industry (COLLOQUY)