Allison specializes in helping companies design and implement the best loyalty strategies to meet their business objectives while creating true value for their customers. She advises clients such as Visa International, HP, and Eddie Bauer on loyalty practices, including program design, evaluation, and growth strategies.

She joined the organization in 2007, with 15 years of loyalty marketing experience in the hospitality, luxury, retail, and telecommunications industries—as well as expertise in program strategy, strategic marketing, CRM, and loyalty technology.

Throughout her career, in many professional forums, she has written and spoken often on the value of loyalty marketing in driving financial return.

Barry's primary role is to interpret and evaluate client needs, working to identify how they can best use analytics and marketing to drive customer loyalty.

His prior experience includes 10 years in analytical and strategic CRM roles at several financial institutions in both Toronto and Montreal, as well as a two years with Rapp Collins Worldwide. During his years in these positions, he gained considerable experience in marketing strategy, product positioning, business development, partner relations, and more.

Bill is responsible for the day-to-day management of the COLLOQUY magazine and web site—including oversight of the editorial calendar, writers and researchers, and print and online production. He also regularly contributes to COLLOQUY's range of publications, including its weekly emails and white papers.

A seasoned writer and editor, Bill has published extensively, including two recent nonfiction books. He spent eight years as the editor of Writer's Digest, authoring several publications on the art of writing, and he has lectured and presented writer's workshops throughout the US. Bill received his BA at the University of Wisconsin-Madison School of Journalism.

A recognized authority in the theory and application of loyalty, customer experience, and partnership marketing strategies, Bruce oversees the relationship management of more than 100 AIR MILES Sponsors; manages our client services and business development groups; and also fulfills a business development role with LoyaltyOne's parent company, Alliance Data.

As a former head of relationship management and business development at a leading direct marketing services company, Bruce brings to LoyaltyOne a decade of experience with clients in a variety of industries. He is an active member of the Retail Council of Canada and the National Retail Federation, where he has held board of director positions and served on numerous subcommittees.

Brian is responsible for the overall strategic leadership of Precima, a provider of customer management and analytical services to the retail and manufacturing sectors. Drawing on his extensive experience in loyalty and advanced analytics, he has worked with leading North American retailers, grocers and consumer packaged goods companies to implement effective customer management strategies.

Brian has contributed articles to various marketing publications and is a frequent speaker at industry events and forums. His expertise ranges from explaining how data-driven insights can shape profitable marketing initiatives to counseling senior retail executives on making the shift to customer-centricity.

Bryan is responsible for leading Alliance Data's LoyaltyOne enterprises. A highly regarded expert on enterprise loyalty, retail marketing, coalition marketing, and customer relationship management, he's a frequent speaker at international events, and his views are widely quoted in national and international publications. Bryan also contributes to COLLOQUY® magazine, both as an author and as a member of its editorial board.

Bryan joined the organization in 1992, was appointed President of AIR MILES in 1999, and assumed his current role in 2006. Bryan is an active participant in Queen's University's Venture Management program. He has a BScH (microbiology and biochemistry) and an MBA, both from Queen's University.

Bryan directs a team of analysts who interpret data gathered through the AIR MILES Reward Program and turn it into actionable strategies that change customer behavior.

Before joining AIR MILES, he was a Director at Wunderman, where he developed consumer-centric analytic and data strategies for companies ranging from consumer packaged goods to the financial sector. He has additional experience from previous positions in market research and CRM. He graduated from the University of Western Ontario with a BA in psychology.

Chris Fischer is a seasoned loyalty marketing professional, having spent the past decade consulting with and designing programs for Fortune 500 companies worldwide. He joined Alliance Data in 2006 as a consultant focusing on AIR MILES marketing and the development of Precima, provider of customer management and analytical services for retailers and manufacturers.

His previous experience includes leading loyalty consulting engagements that focused on program design, development, and implementation in a broad array of highly competitive industries. He holds a BA in economics from St. Olaf College and an MBA in marketing from the Carlson School of Management at the University of Minnesota.

Christina leads AIR MILES' high-performance Customer Care Centre, with 400 associates who help Collectors redeem their reward miles and fulfill their dreams. The Customer Care Centre handles phone calls, emails, and pieces of mail from more than 9 million AIR MILES Collectors annually.

Her experience includes leadership roles in operations, human resources, and service quality with Wardair, Canadian Airlines, and Air Canada. She was also part of the Canadian-Air Canada transition team, accountable for the integration of 4,000 employees during the merger.

In her role at COLLOQUY LoyaltyOne Consulting, Colleen works with companies—such as Procter & Gamble, Ukrop's, and Speedway—to develop marketing strategies that improve customer yield and corporate profits.

Her previous experience includes extensive work with Best Buy Stores in customer loyalty and marketing; she also held several relationship marketing roles for the Carlson Marketing Group. She received a BA in marketing management and French from the University of St. Thomas in St. Paul, Minnesota.

As the leader of Direct Antidote's client services group, Di applies her extensive marketing communications background in tailoring unique creative strategies for each client's needs. Her wide-ranging résumé includes stints at Unilever, Lintas, SMW Advertising, BMO Financial Group, Euro RSCG and Harrisdirect.

In the course of her career, Di has tackled every imaginable marketing challenge for an incredible diversity of products and services. Drawing on decades of hands-on experience in the U.S., Canada and her native South Africa, she is happy to share her strategic insights on everything from brand management and traditional advertising to public relations, sampling and promotions.

Dino is responsible for the strategic management of key accounts in Eastern Canada, including Sobeys Atlantic, IGA, RONA, and Jean Coutu.

Prior to joining AIR MILES in 2003, Dino led his own marketing consulting practice, working with high-profile clients in Canada and the U.S. He has also held several executive positions in Canada and around the world at Reader's Digest Canada.

He received a bachelor of commerce degree from Concordia University; over the years he has received additional training from Harvard Business School and other executive-level programs.

Emmie is responsible for the online strategic direction for AIR MILES, including www.airmiles.ca, www.airmilesshops.ca, email, and emerging channels. She leads a team focused on the marketing, planning, delivery, operations, and analytics for these channels.

She has been interviewed widely on online shopping topics throughout Canada, including the growth of e-commerce and insight into the Canadian online shopper. Prior to joining AIR MILES, Emmie's career included marketing and advertising positions at Ogilvy One, Microsoft Canada, and Canadian Tire. She holds an HBBA from Wilfrid Laurier University.

Fawzia focuses on enhancing the customer experience within the AIR MILES Customer Care Centres—from the perspectives of both technology and process. AIR MILES delivers one of the most diverse and complex offerings to its 9.7 million active customers, with over 100 Sponsors and suppliers and thousands of rewards offerings. The Customer Care Centres handle over 5 million phone and email contacts annually.

Ian is responsible for developing and implementing integrated loyalty strategies for leading companies in the high-frequency retail environment. An expert in analytical CRM and marketing strategy, he is also a senior faculty member of COLLOQUY and speaks frequently on loyalty at events across North America.

Prior to joining the AIR MILES Reward Program, Ian was Manager of Strategic Alliances and Partnerships at Reader's Digest. He previously held positions in retail, marketing analytics and distribution with Petro-Canada.

A finance graduate of HEC Montréal with an MBA from Queen's University, Ian is completing a doctoral degree at Cranfield University in the UK.

Jill's primary responsibility is to AIR MILES Collectors, ensuring there is a meaningful, relevant, and valued selection of rewards available within the program. Her team oversees more than 350 supply partnerships representing airlines and travel partners, merchandise suppliers, entertainment attractions, and retail partners.

Prior to joining AIR MILES, Jill spent 13 years in the airline industry with Wardair and Canadian Airlines, in capacities that included customer service, marketing, international planning, and brand development. She holds BS and MBA degrees from the University of Alberta.

John is responsible for sales and implementation of loyalty-marketing programs for Fortune 500 companies. He specializes in helping companies develop marketing initiatives to alter customer behavior, increase profits, and reduce churn.

He also serves as a contributing editor to COLLOQUY's magazine and web site, and is a frequently requested speaker on the subject of marketing and management at conferences around the US.

His experience includes 22 years in senior account management and creative direction at Maritz, a market research and performance incentive firm. He holds degrees in media and management from Webster University in St. Louis.

Kelly directs most strategic consulting engagements with LoyaltyOne clients. An acknowledged expert in the theory and practice of loyalty marketing, she has been published and quoted widely in business, marketing, and loyalty media. She has bylined articles in DM News, The DMA Insider, and DIRECT, and is often quoted by Newsweek, Advertising Age, and Smart Money. Kelly has been a featured presenter at many industry conferences, and she leads COLLOQUY's faculty in teaching a series of loyalty marketing workshops and webinars around the world.

Kelly's extensive knowledge of loyalty marketing is supported by expertise in direct marketing, consumer research, and customer analysis. Her previous experience includes marketing positions with Buyers Choice (now The Polk Company), ACS, Inc., and Equifax Consumer Direct. She holds a BS in business management from George Mason University.

Ken works in LoyaltyOne's Market Intelligence Group, where his team uses loyalty program data and advanced analytics to help clients like American Express, MasterCard, and Goodyear maintain their strategic advantage in the marketplace.

A key member of the COLLOQUY faculty, Ken has delivered speeches and seminars on the principles, practices, and technologies of loyalty marketing and data analytics throughout North America.

His experience includes six years with Hewlett-Packard and several roles at a data collection firm. He holds an honors B.Com. degree from McMaster University and a PMP (Project Management Professional) designation from the Project Management Institute.

Kevin directs Web-based initiatives for both internal and external customer audiences. Most recently he oversaw the construction, launch and management of a Web 2.0-enabled intranet site. He also helped develop the airmiles.ca consumer website, as well as the LoyaltyOne corporate website.

Kevin's expertise in using social computing strategies to maximize the efficiency of an organization has led to speaking engagements at various industry conferences in North America and abroad.

Kevin's prior experience includes global implementation consulting for Kindle Banking Systems and work with an Internet advertising startup. He is a graduate of Trinity College Dublin.

Marie is responsible for managing relationships with key sponsors, including American Express, PharmaPlus, and HBC. Her role includes both long-term strategic planning and day-to-day management to ensure that each sponsor is using program data most effectively.

She began her AIR MILES career a decade ago and has held a variety of executive positions in business development, sponsor relations, and general business management. Before joining AIR MILES, Marie worked in an array of positions in private banking at TD Bank and managed credit card programs in Europe.

Marshall oversees both national promotions and corporate publications for AIR MILES, including Travel & More magazine. Prior to joining AIR MILES, Marshall spent nine years in marketing at Shoppers Drug Mart, most recently as Director of Relationship Marketing and Promotions, where he was responsible for promotional events, direct-to-customer activities, publications, and vendor/partner loyalty marketing.

Marshall has an MBS from the Schulich School of Business at York University in Toronto and a BA in philosophy from the University of Winnipeg.

Meghan leads the team of creative directors within Direct Antidote. During her almost 30 years of experience, she has developed data-driven creative solutions that connect with clients' target audiences, motivate customers, strengthen relationships, and build brands—ultimately helping to deliver loyal and profitable customers.

Over her career Meghan has held senior creative positions with both traditional direct marketing and relationship marketing agencies, including Epsilon Loyalty, Wunderman, Catalyst Direct, and FCB Direct. Her work has received many industry awards, and she has shared her passion for relationship marketing as a speaker at the Direct Marketing Association's annual conferences, DMDays New York, and various universities and graduate programs.

Mitchell is responsible for the corporate reputation, privacy practices, and communications activities of LoyaltyOne and its brands in Canada and the United States. His focus is public, stakeholder, government, regulatory, and trade affairs, as well as database governance and international consumer privacy and data protection policy.

Prior to joining LoyaltyOne, Mitchell was the manager of corporate communications for one of Canada's largest public relations agencies and consulted with many of Canada's top 100 companies. There he gained experience in corporate and brand communications planning, crisis and reputation management, public policy, and public affairs.

With more than 15 years of marketing and analytical experience, Neil specializes in using data to drive business decisions that help companies increase customer yield.

A recognized expert in analytical CRM and spatial analytics, he frequently shares his insights on consumer information and analytics at conferences, organizations, and universities.

Prior to joining AIR MILES in 2003, he held leadersh